Versace for H&M: Lesson Learned??

I have to admire H&M for their success with designer diffusion collections. By producing limited stock of the collections and thanks to some great marketing before their release they have been able to create a massive buzz and a huge rush on the stores each time. It certainly seems to be working, as they continue to release new collections. … Continue reading Versace for H&M: Lesson Learned??

Fashion film – opening up a whole new world of creativity!

I interviewed designer Henry Holland at the recent launch of the new menswear destination at Selfridges Manchester Trafford Centre, and one of the things we discussed was his involvement in InStyle magazine’s project Film InStyle. Henry Holland is one of seven top designers to take part in Film InStyle (the others are Roberto Cavalli, Mulberry’s … Continue reading Fashion film – opening up a whole new world of creativity!